HOW TO ROCK YOUR STOCK PHOTOS FOR PINTEREST

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Who else uses Pinterest like they use Google? If I'm looking for something specific I go one of two places, Pinterest or Google, and often times I use both. Pinterest is a search engine powerhouse. When I'm looking for new recipes, I head straight to Pinterest. When I'm looking for something business related, I head straight to Pinterest. Crafts = Pinterest. Inspiration = Pinterest. Squarespace tips = Pinterest. I would say the most of us are using Pinterest for so many things, almost everything. 

As a small business owner it's important to continue to reach new customers, to pop in to their main search engine platform. For me, I want to pop up in Pinterest when they are looking for styled stock photography. Are you in the same boat? Are you trying to reach your audience/customers/readers where they hang out most? 

A month or so ago, I decided it would be a great idea to curate images just for Pinterest. Images that were easily searchable, eye catching, and that would get new customers to my website. Below you'll find a variety of images I created specifically for the Elah Tree brand. Hopefully they will inspire you to do the same! :) 

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STACK YOUR IMAGES

Are you ready to rock your stock photos for Pinterest?! Try stacking them like I did above. Pick out a few of your favorite styled stock images, one's that you know will best represent your brand, and create a tall image, which is PERFECT, for attaching eyes on Pinterest. Get creative and add a few tag lines your images. These tag lines can be geared specifically toward your customers, bringing them right to your website. 

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KEEP IT SIMPLE

Creating images for Pinterest can be as easy as adding a little text. A lot of the stock photos in the shop are styled with negative space. It's super easy to add text to the negative space, like above. I think one of the easiest ways to jazz up text on a Pinterest image is to use two different fonts and to use different font sizes. One of my favorite ways to pair fonts is to use a serif font and a san serif font. 

NEED STYLED STOCK PHOTOS TO PROMOTE YOUR BRAND ON PINTEREST? SIGN UP FOR OUR EMAIL LIST AND GET FREE STYLED STOCK PHOTOS STRAIGHT TO YOUR INBOX!

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CROP IT

One of my favorite things to do with Pinterest images is to make them extra tall. This is super easy to do with styled stock photos. In the example above, I cropped this image, and extended the colored background. This can be done in photoshop or canva. Add a bit of text and you're good to go! 

Are you working on bringing more customers and clients to your website through Pinterest? Let's do it together! Make it a little easier on yourself and snag some of your favorite styled stock photos, get creative, add some text, include keywords in your descriptions and you're on your way! xoxo. Samantha


NEW IN THE SHOP! AUTUMN LIFESTYLE STOCK PHOTOS!

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Fall is upon us and new styled stock photos have hit the shop! Summer was a whirl wind; lots of travel and lots of work. I whipped up a variety of different styled stock photos and they are all coming at you at once. :) There are new Autumn inspired lifestyle stock photos, Home & Lifestyle  stock photos, and new fun colored background styled stock photos. 

Check out all the new released photos below and don't forget you can buy the bundles and save! 

OUR FAVORITES 

With every collection I create I always have a few favorites. This collection of Autumn Lifestyle photos had some of my favorite photos ever... but I think I say that about every new collection I create, haha! But all the mini pumpkin photos were so cute! And I love the simple, cozy, lifestyle photso as well. 

Happy shopping, friends! xoxo. Samantha 


HOW TO CREATE SHARP STOCK PHOTOS

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Alright friends, let's talk about getting nice sharp images when shooting. Whether you're shooting stock photos, product photos, or lifestyle photos, the sharpness of the photos we create convey a sense of quality and professionalism. Before I get into the technical details I wanted to provide a quick rundown of the gear I shoot with. You can find a full list of my gear here, but the important things you'll want to know for today is that I shoot with the Nikon D300s and the Nikon D700 (similar). I pair the D300s with the Nikkor 35mm lens and I pair the D700 with the Nikkor 50mm lens

UNDERSTANDING YOUR LENS

One of the first things to consider when producing sharp images or if you're finding that your images aren't as sharp as your would like, is to understand your lens. If you're shooting in natural light and you're shooting handheld (without a tripod) you want to start with your shutter speed twice the amount of your lenses focal length. For example, if your shooting with the 50mm lens you want to shoot with a shutter speed of 1/100 or more. This will ensure the the shutter opens and closes fast enough that there won't be any shake. 

UNDERSTAND YOUR APERTURE

Often times when we go from the stock lens that came with our camera to the 50mm or the 35mm (basically any lens that allowed us to shoot with 1.8 or 1.4) we stop shooting with any other aperture except for 1.8 or 1.4, haha! Shooting with an f-stop of 1.8 isn't bad, but when we try to shoot with it all the time, without considering the type of shot we won't, our images can come out soft, instead of sharp. When Tyler and I used to do a lot of style shoots there were plenty of times when my photos came out soft and I wasn't sure why. It wasn't until later that I learned that I wasn't using the proper f-stop for the photo that I wanted. 

When I'm shooting portraits I like to use an f-stop around 2.8. When I'm shooting styled stock flatlay photos, I like to shoot with an f-stop of 14. Different photos will require a different f-stop. Once your understanding which circumstances require what f-stop, you'll be on your way to creating sharp beauitufl images. 

xoxo. Samantha


A LETTER TO MY YOUNGER SELF

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Dear Younger Me,

I contemplated writing you a really long letter... this is actually round two. I thought about all the different things you went through, from your dad not being around, cutting your hair so short you looked like a boy (you could seriously pass on that one,) and the not so great boyfriends you had in high school. So while a part of me wishes I could spare you from a few moments or broken hearts, I know that every bit of the things you went through made you who you are. 

What I want to tell you is really something I tell myself now, something I wish someone would have been reminding me of from the beginning. Something I wish would have been told to me everyday growing up. Are you ready? ... Here is it.

You are smart. You can do this. Believe in yourself. Lots of people will tell you you're a pretty, do not ever take this compliment for granted, God made you exactly who you are meant to be. But here's the thing, your dad won't be around and whether you like it or not, his absence in your life will have an effect on how you view yourself. You'll get really good at building walls, keeping yourself safe, and playing it cool. 

Trust in who God created you to be. I promise you don't have to live a life of achievements to be wanted. Good grades in high school may have a baring on college, but it doesn't dictate your worth... relax. Find rest in Jesus as you allow your true and best self to be seen. It might feel scary, but you'll finally feel like yourself when you do. Love who God made you to be, every bit of yourself, and embrace your free spirit. 

I love every bit of you, younger me. xoxo. Samantha